The Hundert

The Hundert is a German, annual magazine that hosts the top 100 start-ups in Berlin.

Whilst working at Branding Cuisine/Operation Butterfly, The Hundert was celebrating their 10th annivarsary and to mark the occasion, we immersed ourselves in all things Berlin!

We focused on the many layered and decaying walls that house all the punk ideology, concerts and advertisments that Berlin has to offer. 

To make the whole book more authentic, we took to the streets and conducted a few experiments of our own! All of the backdrops were found and all of the photos stuck to the wall and distressed/photographed by us. The letters were cut out of magazines by us too! This was a real labour of love and it payed off. I couldn't be happier to have lead on this project.